I want this site to serve as a powerful resource for potential business owners and new business owners as they navigate through the various choices they have to make when operating a business.  Unlike many business sites, my site does not assume you have extensive knowledge of online marketing, operating a website, or incorporating your business.  Because this site is geared towards those who are new to the world of business (or at least business in the 21st century), I want to make everything as easy to understand as possible.  No complex instructions. No assumptions. No fluff.

If you are looking for business advice on how to open a businesses with a plethora of employees and millions in yearly profits, this place isn’t for you. I am not there yet so I cannot in good conscience offer that type of content. This site is aimed towards hopeful solopreneurs or people looking to open up a small business. I’ve been through it so I feel confident enough to create content around it.

If you are interested in reading a little bit more about my background in business, take a look at my About Me page.